How Effective is Facebook Advertising? The Truth About Facebook ROI – by Ali Parmelee

Since its founding over a decade ago, Facebook has grown from an online novelty for Ivy League undergrads into a global powerhouse that affects the day-to-day lives of almost everyone in the country. The fuel behind this unprecedented rise has been advertising. The social network generated almost $27 billion in advertising revenues in 2016, up from only […]

Top Ways to Get Your Page More Likes on Facebook and Instagram

In today’s day and age, where everything rotates around the digital realm, having Facebook visibility has become a pre-requisite. Facebook, today boasts of over two billion users; which is a clear reflection on the business growth it offers to an entity. However, the drawback here is that there are nearly 60 million active pages for […]